Courtney Greenwood
About Greenwood

Strategy from experience,
not a playbook.

Greenwood Marketing Collective is a senior-led strategic marketing practice built for companies at pivotal moments. We don’t hand you a template. We build something that fits.

Courtney Greenwood
expert
guide
Courtney Greenwood, Founder
Founder

Hi, I’m Courtney.

“I’ve been in the room when the message didn’t land — and in the room when it changed everything. I built this practice to help more companies find their way to the second room.”

I founded Greenwood Marketing Collective after 12 years working inside and alongside tech companies, healthcare organizations, and high-growth startups. I’ve seen what happens when the positioning is off — deals stall, launches fall flat, teams lose confidence in their own story.

I’ve also seen what happens when the message finally clicks. Doors open. Conversations change. Customers start saying, “you just described exactly what we’ve been looking for.”

That’s what I build toward with every client.

30+
Clients across startups, healthcare, edtech, & small businesses
15+
Years in product marketing & GTMs
3×
Avg. pipeline growth post-engagement
100%
Senior-led — no junior handoffs

She brings calm to chaos, restores alignment, and gets things moving again in a way that actually holds. If you’re building something hard and need clarity, momentum, and honest course correction, Courtney is the person you want in the room.

SV
Steve Vilkas
Founder & Start-Up Advisor / Mentor

Ready for your
a-ha moment?

Let’s spend 30 minutes exploring what’s not working and what could. No pitch, no pressure — just a real conversation with someone who’s done this before.